From Humble Beginnings to Thriving Success
"Live Local: Telling the Stories of Athens County"
July 2019-Volume 3-Issue 7
Story by Fred Kight
The story of SJB starts with Sandy and Jack Bortle. This couple's venture into hotel lodging has created local jobs that have benefited the Athens area economy and beyond for years.
Do you remember the Valley Drive-in Theater? Jack and Sandy Bortle certainly do. It changed their lives. The drive-in was on Columbus Road in Athens where the Days Inn is now located. The husband and wife ran the theater for five years.
"We had purchased the drive-in thinking we could sell the property to a hotel company," said Jack. "No hotel company would buy it and have developed 36 hotels over the past 35 years."
So, they built the hotel themselves. "We approached local people to invest in the project," Jack said. "We told them that we knew nothing about the hotel business, but we would work hard to make it a success."
Shortly after the hotel opened the general manager left his job with no notice. Sandy jumped in and ran the property. Within a few weeks it was evident to her that a second hotel was
needed in Athens. Just three years later they opened their second hotel.
At age 40 the Bortles clearly found themselves starting new careers in hotel development ownership and management. "Since then, we have developed dozens of hotel properties," Jack said.
Today, the Bortles own the Hampton Inn and the Fairfield Inn and Suites in Athens. They also have properties in Ohio, West Virginia and have developed 36 hotels over the past 35 years.
"We found that there were many Ohio secondary markets in need of hotels," said Jack. "We have created hundreds of jobs in our hotels over the years. Our customer's spend money in addition to what they pay for the hotel room, which helps the local economy."